PR Social Digital Media
Our Goal Is To Help Your Brand Soar
As a multidisciplinary group of marketing strategists, public relations specialists, writers, creatives, and digital media experts, we offer a comprehensive range of capabilities to deliver integrated, high-impact campaigns that define your brand, amplify your message, and build your business.
We are a boutique agency with prowess and proficiency working with startups and established brands in various categories, including healthcare, pharmaceuticals, medical technology, business technology, consumer technology, packaged goods, financial services, automotive, power sports, entertainment, hospitality & lifestyle brands in fashion, beauty, children & baby, health & wellness, wine & spirits, and food & beverage.
Golden Arrow is a boutique agency with prowess and proficiency in working with startups and established companies.
Healthcare
Medi Tech
Beauty Tech
Public Relations
Automotive & Motorsports
Financial
Services
Consumer &
Packaged Goods
Lifestyle
Our Services
Public Relations
Launches & Milestones
Messaging
Development & Strategy
Announcements
Contingency Planning
Crisis Management
Regulatory Approvals
Issues Management
Franchising/Franchisor Communications & Publicity
Media Training
Media Experts/Spokespeople
Events & Activation
Media Test Programs/Experiential Gifting
Reputation Management
Celebrity Partnerships
Digital Marketing
B2B & B2C Engagement
Paid Media
Big Data Analytics
Benchmarking and Insights
Optimization
Paid Search
Lead Generation
Influencer Marketing
Celebrity Partnerships
Macro & Micro Influencer Campaigns
Experiential Opportunities
Social Media
Channel Set Up/Strategy
Paid Social (FB, Instagram, LinkedIn, TikTok, Snapchat)
Influencer Marketing
Celebrity Partnerships
Content Development
Paid Amplification
Social Photography
Creative Direction
Design/Copywriting
Community Management & Analytics
Content Marketing
Demand Generation
Blogs
Explainer Videos
Medical Videos
Thought Leadership
Copywriting
Webinars
Editorial Partnerships
Branding
Logo & Visual Identity
Brand Identity Guidelines
Marketing & Sales Collateral
Website Design
Event Branding
Video Production
Photography
SEO
Audit
Organic Search
Content Development
Blogging
Critical Errors
Off-site (Link Building)
PAST + PRESENT CLIENTS
Our Approach
Our expertise strikes the right balance between focused strategy, creativity, and agile execution, offering support from special initiatives to a full suite of marketing, branding, and public relations services. Our modern, integrated approach to amplifying your brand and messaging across channels, allows us to captivate your target market every time.
MEDIA LANDSCAPE
Media Strategy & Outreach
Crafting a successful media strategy requires a dynamic blend of targeted outreach, compelling storytelling, and strategic engagement, ensuringa harmonious integration of public relations and marketing efforts for maximum impact and brand awareness.
EARNED MEDIA
- Long and short lead editorial calendars
- Media Test/Review Program
- Inquiries/HARO leads
- Evergreen and timely pitches
- Case Studies / Patient treatment testimonials
- Broadcast interviews
PAID MEDIA
- Paid broadcast segments
- Sponsored content and integrations
- Brand partnerships with spokespeople and media experts
- Print Ads
ORGANIC & PAID SOCIAL MEDIA APPROACH
A data-driven approach to digital marketing includes:
- Solid Digital Strategy
- Cohesive and relevant content to drive key KPIs
- Creative media planning to deliver integrated campaigns to drive awareness and consumer advocacy across all marketing initiatives
- Ongoing optimization with a full-funnel approach to maximize ROI for the brand