The MedTech industry is becoming highly competitive and requires constant implementation of different marketing tools. If you are looking for […]
News & Views
Benefits of PR for MedTech
The life science industry is blooming, attracting new ideas and bright minds and making the competition thrive. Since this is […]
What Are the Key Challenges in Medtech PR?
With the advancement of medical technology, it is becoming challenging to acquaint the public with all the novelties and revolutionary […]
How to Handle PR During a Medical Device Recall
Managing PR during a medical device recall is challenging. The media can tell all kinds of stories about medical device […]
How to Build and Maintain a Strong Brand Image for Your Medical Device
Successful medical device branding does not only refer to a recognizable logo but the emotion it provokes. Branding medical devices […]
Why Is Thought Leadership Important in the Field of Medical Device PR?
Thought leadership is a term used to showcase the expertise and capabilities in a specific field. Not only do thought […]
The Role of Content Creation in MedTech PR
In the rapidly growing digital world, the success of your MedTech business relies on your online presence. As a team […]
How Do Medical Tech Startups Build Trust With Investors Through PR
The healthcare sector is a complex field, so when it comes to creating PR strategies for medtech brands, it is […]
How to Use Influencers in Medical Device PR
With the rise of social media influencers, brands across various industries incorporate them into their PR strategies. Not long ago, […]
How to Handle Negative Press in the Healthcare Industry
Reputation is the cornerstone of healthcare as it shapes patients’ perceptions of institutions and practitioners. This speaks volumes about the […]
