The development of artificial intelligence has a significant impact on every sector of the healthcare industry, especially MedTech. However, despite […]
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How to Use PR for Rare Disease Treatment Medtech Devices
Each patient’s journey depends on medical technology for their diagnosis, treatment, and care. These include devices developed for rare disease […]
How to Build Trust Around Medtech Using PR
When it comes to patient care and outcomes, building trust is not merely important – it’s pivotal. Healthcare professionals, patients, […]
How Can PR Support Clinical Trial Announcements for Medtech Innovations?
Announcing a clinical trial for MedTech innovations requires a thorough explanation and attention to detail. These formal announcements need transparency […]
What Are the Key PR Performance Metrics for Medtech Companies?
Measuring PR performance has always been a delicate and complex process. Since it refers to the effectiveness of achieving the […]
The Role of PR in MedTech Rebranding
At some point, many businesses will need to rebrand. This process represents an important shift in who you are as […]
MedTech Trends
The Medtech industry is a specific blend of two ever-evolving industries: medicine and technology. New MedTech trends are emerging around […]
How to Use Case Studies in Medtech PR
Case studies and research are the driving forces in the healthcare industry, especially for new medical technology innovations. All buyer […]
How to Handle Negative Reviews in the Medtech Industry
Every company should know how to deal with negative feedback from clients. Timely implemented and effective strategies are important as […]
Best Practices for Writing Press Releases in MedTech
At first sight, press releases look like simple and easy-to-write content. However, because of the nature of the healthcare industry, […]
